The British Fashion Awards 2022 Lens
by Snapchat x British Fashion Council
Snap and the British Fashion Council teamed up with Beyond to celebrate emerging talents. Lenses were created in collaboration with a curated group of @NEW WAVE: Creatives talent, allowing Snapchatters to experience the creativity of The Fashion Awards from wherever they are in the world – while guests on the red carpet can immerse themselves in the artworks through Snap’s AR Mirrors on the night. AR effect made by @beyond.studio.