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Ruffles – De Outro Mundo filter

by Ruffles

The “Ruffles Tira Onda” campaign, developed in partnership with agency AKQA, was a groundbreaking initiative that employed the WebAR to create a one-of-a-kind e-commerce experience that deeply connected consumers with the brand.

The campaign transported customers to a fantastical alternate world. Through the use of a virtual portal, customers were able to enter an Americanas store recreated in a virtual environment, interact with the chips, open packages, and even receive a discount on their purchase by directing them to a real store

This campaign not only impressed consumers with its innovation but also deepened the connection with the brand in an interactive and memorable way.
. Effect created by ARKx.

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    Ruffles – De Outro Mundo filter camera

    . This is new augmented reality filter Ruffles – De Outro Mundo belonging to webar ar filters. This ar filter has the number 384796. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!
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