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McDonald’s

by McDonald’s

To drive massive awareness and engagement, McDonald’s combined an AR Lens and Commercials, in partnership with their media agency Starcom (Publicis). The Lens was added to the Snapchat carousel for specific targets and featured on McDonald’s public profile. Snapchatters who scanned their Coca-Cola glasses were treated to 5 unique experiences, as they were taken to universes designed by creative agency DDB and AR partner Busterwood, each of which featured a different soundtrack and vibe based on the colour of the glass.
Lens made by @busterwood_studio.

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    McDonald’s filter camera

    . This is new augmented reality filter McDonald’s belonging to snapchat ar filters. This ar filter has the number 383447. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!