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TULA

by TULA

TULA adopted a multi-product strategy to reach their campaign goals. In addition to always-on Snap Ads and Story Ads, Dynamic Ads and Commercials, TULA introduced Snapchat Lenses to their campaign. In 2020, during the peak of the pandemic, TULA introduced two new products, a daily SPF moisturizer and a new eye balm with Courtney Shields. Snapchat’s AR Lenses, which allowed Snapchatters to try on the products before purchasing, were the perfect opportunity for TULA to introduce new products and adapt to changes in consumer behavior during COVID-19.

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    TULA filter camera

    . This is new augmented reality filter TULA belonging to snapchat ar filters. This ar filter has the number 384484. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!