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THE OCEAN LEAGUE

by The Ocean Agency x Adobe

The Ocean Agency, UN Environment Programme, and Adobe launched The Ocean League campaign in 2020 to raise awareness about ocean conservation and climate action through creativity and powerful partnerships. Aiming to engage a broad audience, the campaign used ocean-themed AR Lenses in Adobe’s Photoshop Camera app, encouraging participants to share their creations on social media. Influencers and ambassadors with over 110 million followers supported the initiative. The campaign garnered 81 million impressions, over 2 million likes, and 400,000 lens downloads. The resulting imagery will be displayed at major climate events and UNESCO sites to influence policymakers.

Feel inspired? Contact us to discuss your next AR steps

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  • Full access to search,
  • Video consultations with dedicated AR experts,
  • Pitch deck/brief/RFP input ready
    in 48 hours - ideas, references, budget estimate included,
  • Ongoing support on active or pitched campaigns.
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    THE OCEAN LEAGUE filter camera

    . This is new augmented reality filter THE OCEAN LEAGUE belonging to webar ar filters. This ar filter has the number 396596. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!