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THE CROODS

by DreamWorks

For the release of “The Croods: A New Age,” Home Brew and DreamWorks created a creative campaign to highlight the film’s expanded environment, new characters, and humor while maintaining the charm of the original. The campaign included two AR Lenses: the Thunder Sisters Lens, which gave fans glowing face paint and a Thunder Sister nickname, and the De-Evolution Lens, which transformed fans into their favorite characters. These interactive elements modernized the prehistoric theme and engaged fans, helping the film top box office charts for five consecutive weeks.

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    THE CROODS filter camera

    . This is new augmented reality filter THE CROODS belonging to snapchat ar filters. This ar filter has the number 396597. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!