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Self-Exam Filter

by J&J

The Self-Exam Filter by J&J leverages Instagram’s popularity to educate women on breast self-exams amid pandemic-related doctor visit cancellations. Unlike typical beauty filters, it guides users through step-by-step self-examination on their own bodies using augmented reality. This initiative aimed to empower women during Pink October, offering a private, informative experience before posting, ensuring compliance with Instagram’s content policies. With over 4.5 million users reached and 136k women using the filter in the first week alone, it successfully combined public health advocacy with effective use of social media.

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    Self-Exam Filter filter camera

    . This is new augmented reality filter Self-Exam Filter belonging to snapchat ar filters. This ar filter has the number 395600. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!