New Balance
by New Balance
Get ready to breeze through the holiday season with New Balance’s innovative approach to gifting stress. Partnering with their global Media Agency, Mediahub, New Balance hopped onto Snapchat’s first-ever Gifting Concierge Lens, a pioneering holiday program. By utilizing Voice ML technology, Snapchatters were seamlessly led through a personalized shopping journey, making gift selection a breeze.