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Netflix Open Anime AR Portal

by Open Anime

Powster collaborated with the Creative Labs Team at Netflix and Buck to immerse fans in the world of anime. Using 8thWall image tracking, they created bespoke Augmented Reality ‘Portals’ to transport users into three unique microsites featuring three different anime ‘vibes’ — all launched via stylised QR codes on socials and OOH posters around the world. Powster also designed and built the sleek microsites to hero Buck’s exquisite animations. Effect created by Powster.

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