LYKO Sees
by LYKO Sees
LYKO, a Swedish beauty retailer, has shaken up the Nordic beauty market with its top-tier e-commerce platform. Boasting an extensive product selection of 55,000 items and a user-friendly interface, LYKO has become a dominant player in Scandinavia. By being an early adopter of Snapchat’s catalog-powered AR Shopping Lenses, LYKO engaged female Snapchat users with immersive AR experiences, redefining advertising and driving purchase interest.