Kia: Dogmented Reality
by Kia
It takes a digital village to create a campaign as immersive as the one surrounding Kia’s all-electric EV6 launch, and we were honored to be collaborators. David and Goliath helped introduce Robo Dog to the world during the Super Bowl with this commercial. They came to 14Four to create an immersive augmented reality experience that would allow animal lovers to bring Robo Dog into their own home, continuing – and growing – the Kia audience’s fully-charged connection to both the pet and the car. Effect created by 14Four.