IKEA Ramadan
by IKEA
IKEA, the global home furnishing brand, joined Snapchat’s Ramadan Virtual Mall to boost awareness of its kitchen category in UAE and Qatar. Using premium ad formats, IKEA featured a unique kitchen experience through Snapchat’s camera and content features. This included a promoted lens in the Virtual Mall and a mix of Snap Ads, Story Ads, and Commercials showcasing their products and incorporating creator content.