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Glen Deveron 40 year old

by Glen Deveron

This hybrid campaign combined augmented reality, custom built computer generated 360 scenes and a ‘guided tasting’ audio experience narrated by Stephanie MacLeod, award winning Malt Master. Through in-retail signage and printed in a complimentary booklet contained within the premium Spanish Oak case, shoppers who were considering the purchase and those that did, could scan the QR code to immerse themselves in a virtual distillery tour. The user could explore a view from the shore in the town of Macduff, Scotland, click through to explore the distillery and the distilling process then visit the tasting room to explore the flavor notes. Effect created by eyekandy.

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    Glen Deveron 40 year old filter camera

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