Estée Lauder – Clinique Virtual Lab AR
by Clinque
Zappar Creative Studio worked with Estée Lauder on this chic AR experience for Clinque Virtual Labs which aimed to entice and reward travel retail audiences. Activated via QR codes on in-store posters, it allowed users to move freely around the travel retail space and avoid causing crowds to gather. By completing the challenges they had a chance to win a gift with purchase. Effect created by Zappar.