• This Challenge is open globally (see exceptions in the question below),
• You need to be at least 18 years old,
• Employees of Meta Platforms, Inc. and Lenslist (both Lenslist and Lens That), other partners in this Challenge and their immediate family are not eligible to participate,
• Both individual Creators and collaborative Teams of 2-4 Creators can participate,
• Brands and professional AR Agencies can not participate in the prize draw, but can submit their work to be showcased,
• Spark AR Network Partners can participate.

This Challenge IS NOT open to: Individuals who are residents of, or entities/organizations domiciled in countries noted in the EU list of non-cooperative jurisdictions: American Samoa, Anguilla, Dominica, Fiji, Guam, Palau, Panama, Samoa, Trinidad and Tobago, US Virgin Islands, Vanuatu, Seychelles, as well as any country that is not under any trade or economic sanction or on any program or country list designated by the United States Treasury’s Office of Foreign Assets Control, or where the laws of the United States or local law prohibits their participation or receipt a prize in any contest and specifically excludes Russia, Crimea, Donetsk, and Luhansk regions of Ukraine, Cuba, North Korea, Iran, and Syria.

1. Create & Publish your AR Effect

• First things first – Design your AR Effect in Spark AR and then publish it on Instagram. Download Spark AR here,
• Keep in mind, your Effect should coincide with the theme: Tomorrow Today – What will the next decade bring? 🔮💡
• Keep in mind that in order for your submission to be valid, Effects must be published on your Instagram account via Spark AR Hub. If your Effect didn’t go through the verification process yet, you can also submit it using the demo/test link. Go here to find out how to publish a link-only effect,
• Works must follow Facebook’s Community Standards and comply with Facebook’s Terms of Service, Spark AR Studio Terms, Spark AR and Frame Studio Terms and Spark AR Policies,
• Important note: Retain your original source files in the highest quality possible, as we might need them to make the final decision.
• Go here to read the full Terms & Conditions.

2. Submit your AR Effect using our Submission Form at the bottom of this page 👇

• Each Creator or Team can submit 10 Effects max in each track, so 20 Effects overall,
• Each and every Effect should be submitted separately,
• At the Effect Submission level, we added a “Description” space for you to describe your Effect, if you’d like to explain your idea further (it’s optional),
• When submitting your first Effect, you’ll have to fill in a short form concerning your Spark AR experience and basic personal information,
• In 48h you will get a confirmation email from our Lenslist Team, so that you can be sure your entry was valid and in accordance with our Terms & Conditions.
• Go to the form at the bottom of this page and submit your vision of Tomorrow Today 🔮💡

• 25%: Craftsmanship: technical achievements, capabilities used, ability to take advantage of the platform;
• 25% Originality: uniqueness, difference from other submissions;
• 25%: Creativity: creativity of elements used to create the Effect;
• 25%: Theme: how well the Effect makes use of the contest theme.

• Your AR project can’t include references to any real people, dangerous situations, other brands, show or imply alcohol or drunkenness, or anything offensive,
• It has to be original! It means you can’t use any third-party pre-existing copyright materials and/or stock images in your project. No other person or entity may have rights to any submitted Work, while you can still use royalty free assets,
• Effects submitted for our Challenge can be used by you for personal, non-commercial and portfolio use only,
• Lenslist reserves the right to remove inappropriate, offensive and harmful submissions as well as projects that do not fit the brief.

In order for your submission to be valid, Effects should be published on your Instagram account via Spark AR Hub, so no other software or platform can be used. Although, if your Effect didn’t go through the verification process yet, you can also submit it using the demo/test link. Go here to find out how to publish a link-only effect.

You can use free assets (eg. from Sketchfab) or those with royalty-free, non-commercial license as a part of your submitted Effect. You can’t use any third-party pre-existing copyright materials and/or stock images in your project. No other person or entity may have rights to any submitted Work.

Your ideas are safe with us! Submissions will not be visible to the public on Lenslist until the Submission Period is over, although, during the Submission Period, your project may be featured on Lenslist social media channels – of course with credits given to you – only as a way of spreading the word about our Challenge. Your design is your property and it will stay that way!

In order to take part you need to have a valid Facebook account. It means that all Facebook/Instagram accounts must be at least thirty (30) days old and have not changed the age or date of birth in the last 30 days prior to entering the Challenge.

No, submitting your Effect to our Challenge is totally free. Both downloading the software and entering the Challenge do not require any additional fee on your part.