Bye-Bye Dark Circles
With the launch of their innovative new concealer, Bobbi Brown sought a unique, engaging way to let customers experience the product’s impact on their skin. Humane Space worked closely with the Bobbi Brown team, understanding their brand philosophy and the unique selling proposition of their new concealer. Their solution took shape from this understanding: a try-on effect that simulated not just the application of the concealer, but also its transformative effect. AR effect created by Humane Space.