Blue Diamond- Almond Breeze
by Blue Diamond
Tactic, a leader in AR experiences, partners with 8th Wall to launch a webAR campaign for Blue Diamond Almond Breeze. This app-free experience offers an inside look into Almond Breeze, accessed via QR codes on packaging or a mobile site. It tells the farm-to-table story, showcasing the dedication of Blue Diamond Growers and the quality of their products. The campaign extends to in-store fridges, triggering AR experiences for shoppers. This innovative approach aims to engage consumers and pave the way for wider adoption of AR technology. Effect created by Tactic.