ALLURE GREEN ACTION
by allurekorea
Allure Korea launched its Green Action Campaign, a pioneering initiative aimed at supporting environmental causes through social media engagement. The campaign operates on a unique premise: for every ‘Like’ received, donations are made to designated environmental organizations. As engagement grows, so does the virtual forest depicted in accompanying videos, symbolizing the collective impact of online support. Through this AR experience Allure Korea harnesses the power of social media to drive positive change and contribute to the preservation of our natural world.