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Nike for Every Body

by Nike

Nike aimed to make its retail experience more relatable and inclusive for Gen Z women, who often find the bodies represented in stores unattainable and unrelatable. The goal was to integrate digital and physical elements to better reflect the diverse athletes Nike serves, thereby reimagining what a retail experience should be and exploring new ways to bring it to life for consumers. In collaboration with R/GA.

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    Nike for Every Body filter camera

    . This is new augmented reality filter Nike for Every Body belonging to snapchat ar filters. This ar filter has the number 394819. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!