boohooMAN – Hack Friday
by boohooMAN
AR experience to support boohooMAN’s Hack Friday campaign. boohooMAN ran a poster campaign during Black Friday in multiple countries which invited users to scan a QR code. Once launched the user would then scan the poster to activate the AR. Watching the AR experience then reveals a voucher code that the user can use when making a purchase on the boohooMAN website. Effect created by Spark Labs.