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New Balance

by newbalance

New Balance were looking to build buzz around the brand and get 18 to 44 year olds in Sweden to associate the brand and their new ‘Run Your Way’ campaign with running. The client looked to Snapchat to create a campaign that would drive a deeper level of engagement and help build this message association between New Balance, running and the Stockholm marathon. An AR lens was part of the promotion for the big event – the Stockholm Marathon.

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    New Balance filter camera

    . This is new augmented reality filter New Balance belonging to snapchat ar filters. This ar filter has the number 383072. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!