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by Easy Money

Gaming was already in Up’s DNA as it easily correlates with the fun and easy messaging of its product, so launching Australia’s first-ever Gamified Branded Effect on TikTok made sense. The game was focused around a coin catch, where users were encouraged to catch and munch flying coins.

try the effect out button

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    Up filter camera

    . This is new augmented reality filter Up belonging to TikTok ar filters. This ar filter has the number 381864. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!