Fossil filter
by Fossil
Fossil, the global lifestyle brand, sought to captivate style-conscious audiences in France and Germany. Turning to Snap, they harnessed AR through a two-week campaign, utilizing Snap Ads, Commercials, and Lenses to entice users to virtually try on their latest watch designs and drive engagement. Retargeting strategies guided users through a full-funnel experience, emphasizing interaction and promoting their fall campaign hero products.