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Oakley

by Oakley

Oakley leveraged a multi-format strategy to drive greater reach and a higher number of views. Through a combination of Commercials and Snap Ads, the Oakley family showcased a street sports collective based in Paris. They decided to take things even further and impact Snapchatters directly in their Snapchat Camera with an AR Lens built around the brand’s hero products as well as a geo-targeted Filter in the Paris area. Every format was targeted toward a very specific audience of sports enthusiasts that Oakley was able to reach by leveraging Snapchat Lifestyle Categories.

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    Oakley filter camera

    . This is new augmented reality filter Oakley belonging to snapchat ar filters. This ar filter has the number 385748. It comes from our ar face filters and has interactive elements. If you want to own ar filter feel free to contact us!