Signal Theory’s focus on human-centered design and connection just wouldn’t be the same without the long-standing tradition of hosting annual events for its employees to celebrate working together on award-winning creative marketing. Those traditions were put on pause for three years following Covid-19 stay-at-home protocols, but in 2023 came back with renewed excitement and new traditions. The theme for this event is “Bubbles and Bow Ties” and in addition to a DJ, photographer, fun food and drinks, cool prizes, and casino-themed games; we created this AR experience for everyone to win big with Signal Theory. The effect begins in the world view with a single coin on the ground. After a moment, it disappears as a slot machine spins up and its reels begin to turn. An LED display reads “Win Big With Signal Theory” and animates as the reels land on three red Signal Theory icons before blinking “JACKPOT!”. The slot machine cash-out drawer opens up and over 100 coins spill out onto the ground. The user is then prompted to either spin the reels again or turn the camera around to take a selfie wearing a signature Signal Theory bowtie.